
Camera news and rumors before 2024
In the whirlwind world of photography, there’s always something new on the horizon. The latest insights from PetaPixel present an array of innovations and breakthroughs that redefine the boundaries of capturing moments. Here’s what’s making waves:
Canon’s Leap into Power Zooming
Canon has outdone itself, presenting the world’s inaugural 24-105mm f/2.8 lens equipped with power zoom. The revelation of the RF 24-105mm f/2.8 L IS USM Z becomes even more notable as it marks the first-ever 24-105mm zoom lens flaunting a steady f/2.8 maximum aperture. In tandem, Canon also announced the arrival of the RF 200-800mm telephoto zoom lens. Talk about broadening horizons!
Apple’s “Scary Fast” Showcasing with iphone 15 pro max
The Apple “Scary Fast” event was not just about speed but also about the prowess of the iPhone 15 Pro Max’s camera. Setting a new precedent, the entire event was filmed using just this smartphone. The message was loud and clear: the iPhone’s camera capabilities are breaking barriers.
Nikon Zf: Where Past Meets the Present
Nikon introduces the Zf, an exquisite blend of nostalgia and modernity, merging the timeless charm of Nikon’s FM2 film camera with today’s advanced Nikon Z series mirrorless tech. Delving deeper:

Nikon zf

Nikon 135mm F1.8 Lens
Samsung S24 Zoom Anyplace Technology:
Samsung has showcased its ISOCELL Zoom Anyplace technology, which utilizes the company’s 200-megapixel sensors for advanced video zoom capabilities. The technology can capture the full field of view and zoomed-in areas on video simultaneously. The Galaxy S24 Ultra, expected to be announced next year, is likely to feature this technology.
Sony A9 III Rumours:

Sony is expected to announce the Sony a9 III, the world’s fastest camera, during the special event on Nov 8. It is expected to deliver a new 44MP full-frame stacked sensor that offers a burst-shooting speed of 26fps. That’s a fast speed for a full-frame camera, which might make it a sought-after device for sports photographers at the upcoming 2024 Paris Olympics.
FUJIFILM GFX100S Price Reduction:
Fujifilm has announced a significant price reduction for the GFX100S camera in Asia market.
The price of the GFX100S will be reduced by 10,000 RMB, bringing it down from 39,800 RMB to 29,900 RMB. This translates to a price drop from approximately $5440 to $4080 USD. Fujifilm emphasizes their intent to make the entry-level of Medium Format Camera camera more affordable.

What to expect in 2024?
In 2024, the photography world is set to witness significant upgrades from leading brands. Canon’s R1 model, Sony’s A1, and advancements in mobile photography from Samsung and iPhone are on the horizon. This is thrilling news for seasoned photographers. Additionally, the barrier to entry in photography has become more accessible than ever, offering a welcoming platform for newcomers
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📸 Hermes | Editor at Torpic Capturing life's moments one click at a time. Passionate about photography, storytelling, and Toronto's diverse cultures. Join me, see cities through our lens. #Photographer #HermesTorpic












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